About
Delivering e-commerce site architectures that achieve business goals, and optimization strategies to grow existing DTC brands. Leading strategy for major DTC brands in lifestyle, fashion, CPG, and home goods. Develop robust monthly growth plan including cross-platform marketing strategies for new customer acquisition and existing customer retention and advocacy
Fractional CMO and Paid Acquisition Expert with 7+ years scaling DTC brands across fashion, lifestyle, and CPG. Founder of CMO Systems and Abstrak Media Agency, managing $300K+ monthly ad budgets across Facebook and Google Ads. Delivered 240% YoY revenue growth and 50+ high converting funnels. I…